Reporting Capabilities
Questionnaire Design & Consultation
Designing a survey instrument to conduct a market research study
is critical to achieving a project's overall goals and objectives.
ReRez works with their clients to ensure the quality of the
questionnaire is reflective of the client’s
overall management objective and technically free from bias.
Cross Tabulations
Once the data collection phase is complete, cross tabulations are produced
that are customized to fit our client’s specific research needs.
Our tabulations are easy-to-read and prepared in a Word Document (*.doc). We recognize
that market research sometimes raises as many questions as it answers.
Therefore, it is our policy to process ad-hoc tabulations free of charge.
Depending on the complexity of the request, they are typically conducted
within 48 hours. In addition to the cross-tabulations, a raw data file
will be provided in a Comma Delimited ASCII or Tab Delimited format.
Click
here for a Cross Tabulation example. (PDF)
Analytical Capabilities
ReRez has a staff of senior-level analysts that are experts in analyzing and
interpreting data. Our goal is to provide clients with results that are
directional, actionable and most importantly, reflect the overall management objective.
Click
here for a Analytical Capability example. (PDF)
Top Line Report
Sometimes clients need a quick summary of the results without
detailed analysis. This is known as a top line report. The
term comes from analyzing the results of only the "top line" of
the tabulated data.
Full Written Analysis
The structure of a full written analysis is completely dependent
on the objectives of the study and the data collection design that
was implemented. This level of reporting provides very detailed
results and analyses of the data with recommendations that pertain
specifically to the objectives of the research project.